Doughnut shop closes its doors each day as soon as it sells out
There’s nothing like a little planned scarcity to increase a product’s appeal, and we’ve seen several strategic uses of it over the years. Now joining that list is The Doughnut Vault, a Chicago venue that closes up shop each day as soon as its doughnuts sell out. READ MORE…
In Spain, trains offer first chapter of novels through QR codes
The Netherlands has already introduced an initiative to get commuters reading through the VertragingsApp, which offers up short stories based on travel time. Now the Ferrocarrils de la Generalitat de Catalunya (Catalan Government Railways) has placed QR codes with links to the first chapters of popular novels on its trains as part of the National Reading Plan, with the aim to encourage citizens of Spain to get into a good book. READ MORE…
Offering the first chapter of a book for free to encourage commuters to read — now that is an idea.
Continuing the Street Pianos public art tour, which started in 2008, the Los Angeles Chamber Orchestra will place 30 upright pianos throughout LA county to celebrate conductor and pianist Jeffrey Kahane. The pianos are decorated by local artists and community organizations and will be available to the public for 3 weeks.
LA piano locations and updates here.
We’ve seen numerous innovations over the years that aim to enable farming in small spaces — urban areas, in particular — but recently we came across a concept that focuses on a limitation of a different kind: Fresh water — or the lack of it in so many parts of the world. With water efficiency in mind, Dubai-based Agricel recently launched a farming system that uses a film-like material instead of soil and allows farmers to use 90 percent less water. READ MORE…
NPO Tsukuba Agri-Challenge uses salesforce.com to empower the social good
Non profit organization Tsukuba Agri-Challenge solves two problems—the lack employment opportunities for the physically and mentally challenged and, secondly, the void of a next generation of local farmers.
Salesforce.com was chosen immediately to streamline and modernize the sales and distribution of produce via a cloud-based information network, accessible from any device, anywhere. Simple, easy and social, Salesforce.com and Chatter allow distributors to offer fresh products in a timely manner to a wide array of consumers.
Today, local farmer and consumers are connected real time and distributors are even able to collaborate with participating restaurants who can offer the best and freshest ingredients on their menus nationwide.